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bubble bursting version numbers

February 21, 2007

With all due respect,

New versioning, 0.12.2 —> 2.2.0:

is the most ridiculous version number jump i have seen i a while. Yahoo just released a new version of their Yahoo! UI Library and pull this little marketing trick.

This is even more extreme than in the good old new economy times when marketing geniuses where pushing their fail-ups towards their IPOs.

Don't get me wrong, YUI is a fine piece of work and the yuiblog a delighting source of inspiration. But no marketing blah-blah whatsoever will make me understand the reasoning behind going from below 1.0 to 2.2 in a single step. Get real, start at 1 please.


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